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Audi Formula 1 Team Signs Revolut As Title Partner
According to the official press release, the primary goal of this partnership is to establish new ways for fans to interact with sport during race weekends with new experiences for a new generation of motorsport enthusiasts and exclusive benefits for Revolut customers.
By Suraj on 01-Aug-2025 10:59 AM
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Audi Formula 1 Team has revealed Revolut, a global financial technology company, as their title partner for the 2026 season. Germany-based luxury automobile manufacturing company has achieved success in various motorsport categories and is ready to debut in F1 next year after taking over the Kick Sauber entry.
As part of its arrival in Formula 1 racing, which includes the opening of a UK Technical Centre, Audi has decided to team up with Revolut in a strategic partnership.
According to the official press release, the primary goal of this partnership is to establish new ways for fans to interact with sport during race weekends with new experiences for a new generation of motorsport enthusiasts and exclusive benefits for Revolut customers.
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Under this partnership, Revolut will also be adding to the team’s financial operations, while fans will be benefiting from seamless checkout solutions for team merchandise.
In the 2026 season, the Audi F1 team will operate under a dual leadership structure, where former Ferrari team principal Mattia Binotto will lead overall development, and former Red Bull sporting director Johnathan Wheatley will oversee race operations.
Audi has also decided to open a new technology center in the UK. This facility is based in an area that is already known as Motorsport Valley since seven of the present 10 F1 teams are based there.
However, Audi’s F1 project will continue to be headquartered in Hinwil, Switzerland, while the new power unit is set to be developed in Germany. On the announcement of a new facility in the UK, Binoto stated that the UK Technical Centre will enable Audi to tap into the talent pool in Motorsport Valley and strengthen the team’s technical capabilities.
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